Social Media Coordinator

The Cord is hiring a Social Media Coordinator! The Social Media Coordinator is expected to have strong time management skills, exhibit comfort with social media channels and “new media” techniques, be organized and work independently on a social media strategy. The ideal candidate should also be able to:

• Create and execute creative social media marketing campaigns to increase brand awareness and engagement in the Wilfrid Laurier University and Kitchener-Waterloo communities
• Monitor all social media channels for The Cord and address important mentions in real-time through engagement, escalation and documentation
• Create consistency for all social media channels
• Tweet out all stories published by The Cord in a timely manner with good engagement strategies; publish stories on Facebook and help with Instagram scheduling
• Partner with other editors and managers to contribute as well as manage Instagram, Twitter, Facebook, Snapchat, LinkedIn and other platforms as necessary
• Use clients such as ScribbleLive, Tweetdeck, Hootsuite
• Help promote WLUSP and its initiatives through The Cord
• Develop strategies for existing social tools to help increase brand awareness and drive traffic
• Demonstrate a strong knowledge of the necessity of social media in today’s journalism age
• Demonstrate a strong knowledge and understanding of social media platforms and their participants, and how these can be developed
• Excellent writing skills that can translate to short-form content

Applicants are required to submit:

• An up-to-date resume
• A one to two-page proposal outlining the social media strategy they would like to incorporate into The Cord

Applicants are asked to email their application to editor@thecord.ca with the subject line, “Social Media Coordinator.” Deadline is September 30, 2015 at 5 p.m.